The History of Google
The History of Facebook
The History of Amazon
The History of Airbnb
The History of Instagram
The History of Netflix
The History of WhatsApp
The History of Linkedin
The History of Kickstarter
The History of Olivetti
Companies Talks is a series of live monologues on the themes of major Web projects
We have identified 8 stories chosen from the most important companies in the “dot-com” world.
The format was conceived for a business audience, providing inspiration on business models.
We have involved professional actors to make the most of the potential of communication.
All our dreams can come true, if we have the courage to pursue them.
The stories of the most important DOT-COM companies.
Who turns over 150 billion dollars a year?
You’ll find the answer on Google... and the answer is Google.
Let us tell you how the search engine giant was born. It is a journey dedicated to technology and organization. Brilliant intuitions alternate with very practical choices. We will analyze the vision of those who had the ideas, revealing the secret of their global success. And we will try to understand why a simple white screen with a logo has become the oracle of our times.
The bulletin board, the “like” button, the shares, the tags: Facebook seems to have always been there, yet that is not the case. So how did we all end up on there?
To answer this question, let’s step back a few years, until we find ourselves in the room of a college student: Mark Zuckerberg. That’s where everything, or almost everything, started. It is a story of personal successes and battles, moments of glory and blunders, of surprising planning and absurd strokes of luck. Offers involving exorbitant, dizzying figures will flit by. And we, together with Mark, will turn them down. Because Facebook is not just a company, it’s a mission.
Give up? Never.
Jeff Bezos, the creator of Amazon, forges ahead through criticism and difficulties. His vision was to offer the customer the best solution at the best possible price. But to get to the largest online store on Earth, we will have to retrace our steps along a truly winding path. Miles of scotch tape, doors used as desks, mountains of dollars gone up in smoke... Amazon had to fight tooth and nail before triumphing. Guided by Bezos' unwavering will, we will see how Amazon can bring everything you desire straight to your home. And it can be done today.
An airbed. That was enough to start a millionaire business.
We are talking about Airbnb, the portal that allows us to find accommodation anywhere. It doesn't seem so original, does it? How did Brian Chesky, Joe Gebbia and Nathan Blecharczyk manage to transform a room with a few airbeds into such a successful venture? It took a very keen eye to enable us to sleep peacefully anywhere from Brazil to Norway. This is a tale of failures, success against the odds and new ways of thinking about travel. It is thanks to these that we will find ourselves, suitcases in hand, on the threshold of an Airbnb.
A failed restorer, passionate about photography who is struck by the imperfection of a plastic camera: how much farther will Kevin Systrom have to go to conceive and develop his project? "The lesson I learned - he says - is that you have to make sure you always cut out what doesn't work, remove what’s unpopular and focus on the continuous improvement of your product because too often start-ups are technologies looking for a problem. Successful businesses have a fundamental question at their heart. And the question is: what do people really need?".
Does Netflix sell movies or series? No: it connects people to stories and places where they have never been and have always wanted to go, without realising it, until a TV series revealed it to them. Netflix continues to grow because it has accepted one of the most difficult challenges in the world: seduce, intrigue, conquer. But ... for how long can it continue to surprise us? This is the problem of lovers all over the planet, for all time. And, unlike his algorithm, Reed Hastings knows that no one has guessed the formula yet. He is doomed to satisfy us forever. But will he succeed?
Two guys looking for innovative ways to deal with old problems. Old problems that are common to us all. Because, as usual, the success of an idea is directly proportional to the number of times it is resolved with the word "Finally!". Success at the exit of a labyrinth involving emigration, economic and family tragedies, professional frustrations, technological insights and tenacity to sell. Success born from the desire to cut costs and distances, to connect friends and relatives that "will not stop until anyone, anywhere, can have this opportunity";.
"Man is by nature a social being, and those who live outside the community must be either a beast or a god": this is Reid Hoffman's guide. Who is this god who will accompany him in building his success? A Guru who will help him to understand the key to opening the doors of the world, including the working world: the need for a network of relationships. Starting from Antiquity and passing through Socialnet, Paypal and Star Wars, we will arrive at the desk of a man who wanted to become a Public Intellectual and instead changed the world of professional relationships.
Stories that give us food for thought.
It took just three guys in a Brooklyn Diner to show that citizens of the web, as compared to those of the rest of the world, are more forward-looking, more generous and more open than we could ever have imagined. They have shown us that millions of people are ready; ready to put their hands in their pockets to make small and not-so-small contributions to creativity in the world, even if there is no economic return. From the tables of a Brooklyn Diner to $4 billion in funds raised. This is the story of three guys who, while developing a crowdfunding idea, actually invented a new model of doing business.
"It's Always Day One!"says Jeff Bezos, "Don't Be Evil!" continue Larry Page, Sergey Brin and Joe Gebbia, who together with Brian Chesky, explain to us the success of “Design for Trust”. But are we sure that a syndrome that has its roots in Ivrea, in Italy in the early twentieth century, has not spread to the brightest minds of the Silicon Valley?
Tiziana is an actress and director, well-known face of the small screen, multifaceted artist. She created the installation "15 22 against violence against women" in Piazza Montecitorio and has received prestigious awards and prizes: the High Medal from the President of the Republic, Woman of the Year 2012 from Bocconi Professors and the Anima Award for theater.
Italian actress and dancer, she studied and lived in the USA for a year when she was 18 years old. She has studied acting with Luigi Saravo, Carlo Ragone and Ivan Alovisio and participated in many workshops; worked with directors such as Gennaro Duccilli, Francesco Polizzi and Ilaria Testoni, doing mostly prose. She has also worked as a performer at Disneyland Paris.
Actor and VO, Singer, Dancer. He is a graduate of Stella Adler Studio of Acting of New York, and a proud member of Bluebird Theatre Company. His recent credits in NYC include Gail in Our Lady of 121st Street and The Snake Leaves Prince in The Secret in the Wings.
Actress and, singer. She is a graduate of the Atlantic Acting School of New York, and a proud founding member and International Manager of Bluebird Theatre Company. Her recent credits in NYC include Poncia in The House of Bernarda Alba, Sabina in The Skin of our Teeth and The Snake Leaves Princess in The Secret in the Wings.
Actress, singer and performance artist, born in Tuscany, she attended “The Acting Studio” in New York and graduated from the University of Florence in media studies. She has performed in several dramas, and comedies and she is currently working on “Che Disastro Di Peter Pan” (Peter Pan goes wrong) directed by Adam Megiddo.
Actor, and singer. While touring the UK with his musical theatre company, he appeared in various theatrical productions playing Mercutio from “Romeo and Juliet” and Haemon from “Antigone” by Anouihl. He also took part in feature films and tv series, recently appearing in the Italian TV series ‘È Arrivata La Felicità 2’.
Ema MBA is an actress, education professional and Public Speaking lecturer. She is a trained actor with a valuable theatre acting experience. She has the leading role in the feature movie directed by Salvatore Metastasio "Death party". She also won a "Young Leaders" award for best oratory speech at a National Contest in Macedonia
Andrea has been studying saxophone and piano since he was a child. He collaborates with various groups of the Roman scene, he performs throughout Italy, Europe and Asia. He plays on TV, cinema, radio and, theater. He graduated in philosophy in 2017, he teaches saxophone and works with disabled children.
Melody teaches Violin and Viola in the children's orchestra project of the City of Buenos Aires. Currently in Europe she plays with various groups, orchestral and chamber music groups. She continues teaching at numerous Italian private music schools.
Having graduated in music, where he studied Trumpet, he attended Jazz courses in Italy and abroad. He collaborates with international pop and jazz artists and well-known conductors, in concert, theater and television, participating in important TV productions. He teaches Trumpet in various musical institutes .
She studied acting in Italy and London and graduated in Economics and Literature for "Sport". Since 2016 she has been part of the cast of "Che Disastro di Commedia" and "Che Disastro di Peter Pan", a British success exported all over the world. Several TV series, Rai and Mediaset..
AN INTELLIGENT AND ORIGINAL WAY TO UNDERSTAND THE DIGITAL REVOLUTION.
HOW GOOD TO SEE THAT THERE ARE MANY BEAUTIFUL PEOPLE WHO WORK SERIOUSLY, WITH PROFESSIONALISM AND PASSION!
INNOVATIVE FORMULA. WELL DONE. EMOTION AND BUSINESS TOGETHER. THEATER AND CORPORATE. INFOTAINMENT AND SENSATIONAL BIOGRAPHIES. YOU ARE "UNTAGGABLE".
ORGANIZATION AND CONTENTS ON A PAR WITH THE TOPICS COVERED. EXCELLENT.
INNOVATIVE AND ATTRACTIVE FORMAT FOR THE PRESENTATION OF THE CARTOONED 'SLIDES' AND THE SKILL OF THE SPEAKER. THE CONTENT IS ALSO OF INTEREST FOR THE LESSONS LEARNED FROM THESE STORIES.
AN INITIATIVE THAT IS NOT ONLY CULTURALLY INTERESTING, BUT ALSO FUN.
INNOVATIVE AND ATTRACTIVE FORMAT: AN INTERESTING AND PLEASANT OPPORTUNITY FOR EXCHANGE AND KNOWLEDGE. VERY GOOD !!